Ads that find buyers, not browsers.

Meta campaigns where every ad is judged by the sales conversations it starts, not by clicks.

What's included

Everything a campaign needs, from the structure before the first ad to the numbers after the call.

PlanBefore the first ad runs

Campaign structure

Built for your footprint, from one location to a national network. We start from what has already worked in testing, not from zero.

Audience and offer

Targeting and offer come from customer research and from real sales conversations, not from guesses.

CreateWhat people see

Creative production

Video and static ads made in-house, with motion graphics and voiceovers in your market's language, tested against each other in rounds.

Lead forms and landing pages

We have run both and know when each one wins. You get the one that brings better leads for less in your case.

MeasureAfter the lead comes in

Tracking

Meta Pixel and the Conversions API, with every lead traceable to the ad that produced it.

Reporting on what sells

Cost per lead is only the start. We track how many leads turn into sales conversations, per ad and per region.

Selected work: a national hearing-care network

A company with more than 100 clinics, and we run its lead generation nationwide. The chart covers the current campaign, which started in February 2024.

Leads per month

February 2024 to September 2026, from Meta Ads Manager

36,000+leads in total
As of 25 September 2026; September counted to the 24th. The client's name, costs and prices are withheld.
Show the monthly numbers
Leads per month, 2024
2024
February219
March1,001
April867
May659
June744
July1,046
August1,168
September420
October414
November418
December303
Leads per month, 2025
2025
January767
February1,286
March2,230
April131
May406
June257
July1,726
August1,286
September981
October1,369
November1,294
December1,146
Leads per month, 2026
2026
January1,627
February2,673
March1,996
April1,582
May1,739
June2,184
July1,973
August1,510
September (to date)1,352

How we got there

Structure, tested

177 ad sets so far. We tested local, regional and national setups and scaled the one that started the most sales conversations.

Creative in rounds

Video ads produced in batches and tested head to head. Every new round starts from the last winner.

Funnel, tested

Lead forms and landing pages ran side by side, and we kept the one that performed better for this offer.

Measured to the call

Every lead is traced to its ad, so budget follows the ads whose leads book.

Two ways to work with us

Managed campaigns

We plan, build and run the campaigns in your ad account. You keep the account, the budget and the data.

  • Strategy, creative and lead forms
  • Ongoing testing and optimization
  • Reporting on cost per lead and per sales conversation

Pay per lead

We fund and run the campaigns under our own brand. You pay a fixed price for each qualified lead we deliver.

  • No ad budget on your side
  • Lead criteria and price agreed in writing before we start
  • Available for selected industries and regions

Where we have done this

Most of our work is in healthcare. The same approach fits any business that sells through a conversation or a visit.

  • Hearing care
  • Dental and implant clinics
  • Orthodontics
  • Therapy clinics
  • Aesthetic clinics

Tell us what you are working on.

Advertising, automation or AI. A short message is enough to start, and we reply by email.